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The Only “Guarantee” In Business

A Winning Formula To Give You The Best Shot In business, everyone looks for a guarantee. Customers want guarantees of good service, speedy response time and satisfaction, or their money back. As business leaders, we look for guaranteed success, influence and wealth. We ought to know it doesn’t work like that, but we try to…

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Use Every Piece of the Pig

Turning Your Processes Into Easy Money Did you know that you could miss out on an easy income stream … one sitting right under your nose? For those unfamiliar with the phrase, “use every piece of the pig” means nothing goes to waste. You worked hard to get that pig. You may as well get…

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YOU Are The Unique Selling Point

Let Your Experience Drive Your Products and Content After ten years in digital marketing, I’ve seen plenty of businesses place a premium on crafting a unique selling point for their products and services. For those unfamiliar with the term, a unique selling point (USP) is what you say when someone asks, “Why should we choose…

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The True Meaning of Entrepreneurial Freedom

3 Ways You Can Achieve True Freedom In Your Business When I think of freedom, I think of the movie “Braveheart.” William Wallace and his loyal companions fought for independence from England. They wanted to become masters of their own destiny.  We tend to admire that drive and hold personal liberty as a supreme value….

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The Best Business Idea Ever

Deciding On The Right Venture For You One of the most common questions I hear, especially from new entrepreneurs, is “What is the best business to start?” It’s sometimes phrased, “What is the best market to elbow my way into in 2020?” or “What’s the best e-commerce platform right now?” It can also go negatively,…

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Tear Up The Script

Why Your Internal Monologue Matters in Becoming a Successful Entrepreneur Let’s talk about a huge barrier to success, one that trips us up at every stage, from startup to seven figures. It could be the biggest reason new businesses fail, and it is for sure one reason they never start. The beliefs we hold about…

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Tools For Growth

What Are the Best Tools for Building My Online Business at Each Stage? One big misconception I hear from entrepreneurs just starting their journey is that they need the right tools to succeed. On the surface, that seems like the right kind of thinking. However, I would add: an entrepreneur needs the right tools at…

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Podcasting

Six Things I’ve Learned In Six Months as Host of “What’s The Secret?” Let’s start with the obvious: if you could overhear conversations between successful people in business, would you eavesdrop? When you strip away the marketing, branding and buzz, that’s what podcasts do. Interviews are a collision of two (or more) high-performance minds, discussing…

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Fast Service, Slow Audience

The Quick Start Guide to Becoming an Entrepreneur Without Money or Experience What I’m about to tell you is nothing new, but it’s amazing how people’s eyes still light up when they suddenly “get it.” Digital marketers in 2020 need an updated version of the “rags to riches” story. They need one that tells the…

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Offline SEAL

What I Learned About Business From 30 Days of Training Like an Elite Warrior I’m struck by how many business lessons you can learn from attempting to get in better physical shape. I’d heard people talk about it, but didn’t give it much thought until I signed up for a 30-day Navy SEAL physical fitness…

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