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Marketing

Affiliate Marketing Secrets (Part 4): The Affiliate Webinar Game

Aloha! Tom Gaddis, here. For the last few weeks, I’ve been giving the ins-and-outs of affiliate marketing: how to get started, how to hire affiliates, and the importance of an audience. To make any money running an affiliate marketing program, never underestimate the importance of building an audience that likes and trusts you. An audience…

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Affiliate Marketing (Part 3): 4 Strategies to Run Your First Affiliate Marketing Campaign

Make money… while you sleep? Many people look at affiliate marketing as an easy way to get huge payouts. Just do a little work, prompt other people’s products, and Ka-Ching! The money rolls in, right? Well… it’s not quite so simple. While affiliate marketing can be a lucrative aspect of your business, you have to…

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Affiliate Marketing Secrets (Part 1)

You’ve probably heard the hype about affiliate marketing. The internet says it’s a quick and easy way for people to make money online. Is that true?  Well, frankly, the internet’s full of B.S. As someone who uses affiliate marketing effectively, I want to pull back the curtain and share the reality of how it works….

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3 Ideas for Sales-Driving Bonuses

“… But WAIT! There’s MORE!” You’ve seen infomercials, webinars, and sales pages use phrases like this to drive viewers to action. These enthusiastic invitations entice customers to “Call now!” so they can get in on a fabulous bonus item. Businesses use this old advertising tactic to seal the deal with potential buyers. And it really…

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5 Ways to Sell More Using Scarcity

“Big Sale Ends TOMORROW!” “Grab it, TODAY!” “We’ve only got 20 left in stock, so pick up the phone and order NOW!” You probably hear and see sales messages just like these, all the time. Marketers call it scarcity, and companies use it as one of the most effective strategies to drive prospective customers to…

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Launch Management: It’s Going to be a Wild Ride!

For the past couple of months, we’ve been talking about my favorite part of online business. No other part of this industry gets me more excited. Nothing else brings in quite as much revenue. And of course, no other part robs me of as much sleep. I’m talking about product launches. We’ve discussed how to…

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The Politics of a Successful Launch

Affiliate Roundup Have you ever heard the phrase, “No man is an island?” Besides being a basic geographical fact, it’s also a metaphor. No person can survive—far less thrive—by themselves. We all need somebody to lean on from time to time. This rings very true in online business. Throughout my 10+ years working as a…

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How to Make Amazing Front-End Offers

For the past month or so, we’ve been talking about the art of product launches. Of course, this led to a discussion about the main purpose of these launches. I talked about how they aren’t about making a bunch of money per se, although that’s nice… rather, they’re about customer acquisition. Launches that make a…

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How to Complete Your First Profitable Launch

Aloha, Tom here! This is the third part in a series about my signature strategy to turn your product, skill, or idea into a huge cash cow. I call it the M.I.L.K. It Method. You can find the original guide here. Last week, we talked about the “I” which stands for “Idea.” We discussed how…

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Idea: How to Create Products that Sell Themselves

Aloha, Tom here! We’re in the middle of a series about my signature strategy to turn your big product, skill, or idea into a major cash cow. Naturally, I call it the M.I.L.K. It Method. Here’s a link to the original guide so you can follow along (for free!) if you like. Last time, we…

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