A while back, I heard the marketing legend Dan Kennedy say this: “The scariest number in business is one.” He taught that if you only have one of something, you’re always in a precarious position. If you lose that one thing, you’re out of luck. To remedy this, leaders train multiple members of their team…
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A little over a year ago, I recorded a podcast I never thought I would need to. It was March 26th, and nearly every state (including Hawaii, where I live), had entered a lockdown. Schools moved online or got canceled. Nonessential businesses shut down. Concerts, parades, fundraisers, recitals, and much more were rescheduled or postponed…
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There’s a phrase I hear tossed around in the entrepreneurship and self-improvement world. It often comes up when somebody begins winning in their online business for the first time, kind of as a way to curb their enthusiasm and help them think clearly. It goes, “Never let success go to your head.” Put differently, don’t…
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This post takes a closer look at email autoresponders to help online entrepreneurs get started using them. If you don’t know what an autoresponder is, just open up your email inbox. Unless you’re extremely vigilant about hitting the “unsubscribe” button, you’ll find emails from businesses and influencers introducing themselves to you and inviting you to…
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For the past 10 years, I’ve enjoyed success in online business. Now, when I’m not helping my clients with their marketing, I help others grow in the world of digital entrepreneurship. I love seeing people realize they can quit their 9-5 and build the life of their dreams! I do it through teaching them real,…
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Who are some of your favorite content creators in the world of online business and entrepreneurship? If you answered “Tom Gaddis,” well shucks. Thank you. Regardless of the creator, have you noticed they offer their content in multiple formats? I follow a content creator who loves to teach leadership. When I received his monthly email,…
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Aloha, I’m Tom Gaddis. I’ve been working in marketing for the past 11 years, specializing in local marketing. I live in Maui and help run two 7-figure online businesses, and I love every minute of it. Before this job, I tried a couple of different careers, but nothing really stuck. In fact, my previous job…
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When you’re obsessed with something, you start to see reminders of it everywhere. You become a public speaker, and all of a sudden, you see illustrations to add to your next talk everywhere you go. Or, you becomes obsessed with movies, and find a way to shoehorn a movie quote—or five—into every conversation. It’s as…
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Did you know most baseball players’ vision is better than 20/20? It needs to be. Players need to see the ball in the pitcher’s hand sixty feet away and make the snap decision of swinging the bat. The best batters in the league can see the ball clearly and predict its approach. If everything goes…
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Traditional education is a controversial topic with would-be entrepreneurs. Talk long enough about entrepreneurial success, and someone is bound to mention a wildly successful person who dropped out of college. These illustrious ranks include people like Bill Gates, Steve Jobs, Mark Zuckerberg, Jack Dorsey, Rachael Ray, and many more. Bill Gates is perhaps the most…
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